Fair Housing phrase guide / Sex, incl. sexual orientation & gender identity
Is “master bedroom” OK in a real estate listing?
OK Generally acceptable per the sources below.
Why
HUD's 1995 memo says "master bedroom" doesn't violate the Act's sex or race provisions, and the NYPA and CRMLS lists accept it. Some MLSs (e.g. Houston's HAR, since 2020) use "primary" instead. That's a preference, not a legal requirement.
Style, not law: Some MLSs and brokerages prefer "primary". That's house style, not the law.
House-style option (not required)
The checker's rewrite for “master bedroom”. It keeps your sentence and swaps the part that describes people.
- primary bedroom
What the tag means
OK means a cited source treats it as acceptable. Any alternative shown is a house-style preference some offices or MLSs ask for, not a legal requirement.
What ListingLint matches
This rule is tested against its own examples on every change. It catches master bedroom, and also: master suite.
What the law covers here
Sex is a protected class under the federal Fair Housing Act. The flagged phrases describe who the home is for by sex or marital role (a bachelor pad, a man cave as a selling point to men). Many states and cities also name sexual orientation and gender identity as protected classes, so check your own state's list.
Sources
- HUD "Achtenberg memo": Guidance Regarding Advertisements Under §804(c), Jan. 9, 1995
- Fair Housing Advertising Word and Phrase List (New York Press Assn.; source: Oklahoma Press Assn.)
- CRMLS Fair Housing Word & Phrase List (Apr. 2021)
- HousingWire: Houston Association of Realtors replaces "master" (2020)
About the 1995 HUD memo
HUD no longer posts the 1995 memo on its website. Oregon REALTORS reported in April 2026 that HUD removed it without notice, and HUD withdrew its April 2024 digital-advertising guidance in September 2025. The Fair Housing Act and HUD's advertising regulation (24 CFR § 100.75) didn't change. Boards and MLS word lists still lean on the memo, which is why it's still cited here, as history and as the clearest explanation of how ads are read.
- Oregon REALTORS: Fair housing compliance after the guidance reset (Apr. 17, 2026)
- LeadingAge: HUD withdraws fair housing guidance documents (Sept. 17, 2025 memo)
Related phrases
All sex, incl. sexual orientation & gender identity phrases on one page · The 12-check listing checklist
Not legal advice. Word lists can't judge context, and laws differ by state and city, with some protecting more classes than federal law does. If you're unsure about a listing, ask your broker or a fair housing attorney. Rule ok-master, ListingLint rules v2026.10.2.